The NFL finalized its media rights deals with CBS, NBC, Disney, Fox, and Amazon on Thursday, establishing its broadcasting lineup for more than a decade, beginning with the 2023 season.
The contracts are believed to be worth a total of $113 billion over 11 seasons. NFL commissioner Roger Goodell said the league will work with broadcasters to incorporate legal sports gambling into the deals.
An unprecedented package, the new configuration notably grows the NFL’s presence on streaming platforms.
Amazon has broadcast TNF games since 2017, but will now produce games for the first time instead of streaming another network’s broadcast. Amazon has invested in offering in-broadcast features through its fan-controlled X-Ray system.
CBS, Fox, and NBC get three Super Bowls apiece, and ABC/ESPN get two. The networks will rotate in the listed order, beginning with CBS in 2023.
CNBC reported that Amazon will pay $1 billion a year for its package. ViacomCBS, Fox, and NBC parent Comcast will each pay over $2 billion annually. Disney will fork over $2.7 billion per year in its deal.